When people think about the Outdoor Sports Industry and which cities and states it thrives in, they usually don’t think of Georgia. What comes to your mind? California, Colorado, Washington, Oregon? Probably. But did you know that Georgia is only behind California, Florida and New York for outdoor recreation consumer spending? From what we can gather, that stat includes the Bicycling Industry, Boating Industry and Motorcycle industry, but not hunting, fishing or wildlife.
So perhaps if you’re a Marketing Director looking for an agency to help grow your brand, the fact that we’re located in Atlanta might be better than you think. In fact, we have a lot of great outdoor companies already based here, including Vibe Kayaks (a current client) and past clients — Wahoo Fitness, Olympia Outdoors and BlueWater Ropes. Then there are many others like Mizuno, Tifosi, Triumph Motorcycles, Yamaha Boats, Thomson Bikes and many others all based in Georgia. Nearby in TN, we have American Bicycle Group (Litespeed) and a few others.
So other than our smart thinking and great creative, what are some advantages of working with an Atlanta advertising and PR firm like Seed Factory? How about great locations for photography and video shoots. Too stretch the legs after a long client-agency collaborations, we have road bicycling on the Silver Comet trail and mountain biking at Sope Creek 15 minutes from our office. Go 45 minutes out of town and we have a couple of fantastic lakes for water sports, then there’s the Appalachian trail for hiking which is just an hour north of Atlanta, and the diverse outdoor town of Chattanooga for a great variety of scenic location backdrops and great climbing. As a bonus, the white sands and turquoise waters of the Caribbean are a short (5 hour) drive away for SUP, boating and other water sports photography and filming. There is also some of the best mountain biking in the country 3.5 hours away in Brevard, NC with Pisgah Forest and the Blue Ridge Parkway.
Bottom line is, we’re passionate about the Outdoor Industry and the Bicycling Industry. Maybe you should give our agency a visit and then take a ride, climb or paddle with us.